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Pascal Riviere
Pascal Riviere
France
ORA FRENCH VODKA
February 27, 2026
Beverages Published Freelance
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ORA FRENCH VODKA

Purity, Elevated

ORA returns with a refined identity, designed to move the brand into a more premium territory while preserving its strong visual codes.

The frosted glass bottle enhances the perception of purity and softness to the touch. Blue, white and red silk-screen details proudly affirm its French origin, with the cockade standing as a bold sign of authenticity.

The isards — the brand’s emblem — have been reinterpreted with greater precision. One is fully redrawn for elegance and strength, while the second appears in transparency, revealing the clarity of the liquid itself. A subtle balance between symbol and substance.

Distilled five times, ORA expresses technical mastery through clean, controlled design.

Alongside the original, ORA Honey & Pepper introduces a warmer, spicier profile — opening the way to a future flavored range built on the same visual coherence.

A confident, minimalist redesign where material, light and identity work together to elevate perception.

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