Do ghazal herbal tea
Nature in Five Blends — Herbal Infusion Packaging System
For this packaging project, the goal was to create a cohesive visual system for five herbal infusions while preserving a distinct identity for each blend.
The design process focused on three key elements: a consistent information hierarchy, color-coded product navigation, and botanical imagery that clearly communicates the ingredients and character of every infusion.
Each blend was assigned its own visual personality:
- Peppermint & Fennel — fresh and digestive
- Dandelion & Nettle — clean and restorative
- Chamomile & Lavender — soft and calming
- Echium & Persian Lime — floral and refreshing
- Lemongrass & Ginger — warm and energizing
Although the colors, ingredients, and functional benefits vary, the shared layout, typography, icon system, and packaging structure create a recognizable family across the full range.
The project was extended beyond the front-panel design through product mockups, botanical still-life photography, pyramid tea-bag presentation, and a unified art direction designed to strengthen the collection’s shelf presence.