OLIEVO PREMIUM

In the lands of Huesa, Jaén, a new premium early-harvest olive oil brand is born, produced by Olievo. The naming stems from a semantic strategy that fuses “Olive” and “EVOO,” resulting in a short name with international resonance that directly expresses the essence and category of the product. Visually, we carried out a subtle intervention, respecting the bottle’s shape to integrate the label into the limited space it allowed. We chose to use the brand’s corporate purple, emphasizing the typographic design with gold stamping. The result is an elegant, subtle look that fits perfectly with the retro-luxury visual style we were aiming for.