Axioma Oil
Axioma means: an unquestionable truth, and that is precisely how this extra virgin olive oil emerges. With a unique and indisputable quality, Axioma is not only dedicated to producing olive oil but also embraces a philosophy rooted in respect for nature and family tradition. Its first release, an early-harvest Picual EVOO, represents the culmination of this vision, where every step is executed with precision and utmost care.
In our role as a branding agency, at Ideólogo we drew inspiration from this philosophy to create a design that honors the authenticity and honesty of the product.
The minimalist design, free from unnecessary details, stands out with the image of an X created from brushstrokes mimicking the color of olives, emphasizing the quality and uniqueness we aim to convey.
When designing the packaging, we chose a bottle with character—more commonly associated with premium beverages or perfumes—achieving a distinctive result that enhances the brand’s vision. To complete the message and attention to detail, the cap was crafted from olive wood.
These elements were applied consistently across the range, including boxes and other formats such as the 3-liter tin.
AXIOMA is already captivating both specialized press and its first consumers. Now this is an unquestionable truth.