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Alice Macarova
Alice Macarova
Russia
Abundance Cacao Packaging
May 26, 2026
Beverages Published Agency 2026
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Abundance Cacao Packaging

Abundance is a ceremonial cacao brand that merges modern wellness with ethically sourced ingredients,

rooted in ancient rituals and designed to reconnect people with nature.

One of the main design challenges was finding the right balance between spirituality and functionality.

The category is often split between clinical, minimal design and overly decorative, mystical aesthetics.

The goal was to create something that feels intentional and elevated, while still communicating clarity and purpose.

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