Make B. Cereja Rouge

The launch of Make B.’s holiday palette is one of those year-end events eagerly awaited by many. In 2024, this release was accompanied by a collaboration with Nativa SPA and featured a highly sophisticated ingredient: amarena cherry. In addition to naturally working with red as the main color, we incorporated illustrations inspired by the majolica style—a cultural hallmark of the Italian Mediterranean coast, where amarena cherries are traditionally prepared and exported worldwide. The use of grooves and low relief was chosen to emphasize the geometric shapes characteristic of this style while enhancing the product’s gift-worthy appeal, a key purchase driver for the season when the palette was made available.