Molino Roca 1903

Molino Roca is a family-owned company with a history of more than 100 years, dedicated to cultivating and selecting the finest rice varieties in the Mediterranean basin. Since its beginnings in 1903, it has maintained a constant commitment to quality. By blending traditional methods with modern technologies, it delivers a superior product that has become synonymous with excellence and tradition.

To renew its brand identity, we went back to its roots, telling its story through a bold and distinctive visual language. With typography as the central axis, we pay tribute to its legacy, merging tradition and modernity. This new graphic approach redefines Molino Roca’s position in the market, standing out with a unique and consistent visual identity that highlights the premium quality of its products.

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Brand strategy: @rice.rice.___

Creative direction and design: @dailosperez_studio

Photography: @palomaagramunt