ntax – supplements

NTAX is a functional supplement brand developed for people who seek to make health maintenance and nutrient replenishment part of their daily routine. Founded by nutritionist Marcos Ghedini, the brand has a constantly evolving portfolio, driven by the ongoing pursuit of formulations designed to meet needs that cannot always be addressed through diet alone.

The project involved creating the brand and a packaging visual identity system capable of supporting this growth. The visual language was structured to accommodate new formulas and product launches while maintaining consistency, organization, and recognition across the entire portfolio.

The slogan “Health in Stock” encapsulates the brand’s positioning by communicating the importance of keeping nutrient levels up to date for those seeking quality of life, longevity, and a prevention-focused routine.

The result is a flexible visual identity designed to evolve alongside NTAX and strengthen its presence in a category characterized by highly similar visual conventions.